{"id":1725,"date":"2022-06-07T16:15:36","date_gmt":"2022-06-07T14:15:36","guid":{"rendered":"https:\/\/www.oznamovatelia.sk\/?p=1688"},"modified":"2024-10-14T13:56:45","modified_gmt":"2024-10-14T11:56:45","slug":"vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru","status":"publish","type":"post","link":"http:\/\/10.0.3.7\/en\/vyhlasili-sme-verejne-obstaravanie-pre-nakup-medialneho-priestoru\/","title":{"rendered":"Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1725\" class=\"elementor elementor-1725\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d09c090 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d09c090\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f3825cc\" data-id=\"4f3825cc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5e0bd1f6 elementor-widget elementor-widget-text-editor\" data-id=\"5e0bd1f6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.6.6 - 08-06-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<!-- wp:paragraph -->\n<p>N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u existenciu a\u00a0slu\u017eby, ktor\u00e9 vieme poskytn\u00fa\u0165. D\u00f4le\u017eit\u00fdm krokom s\u00fa aj dobre zvolen\u00e9 komunika\u010dn\u00e9 kan\u00e1ly ako s\u00fa telev\u00edzne stanice, r\u00e1di\u00e1, \u010di reklama vo verejnom priestore a\u00a0in\u00e9. Preto op\u00e4\u0165 vol\u00edme najtransparentnej\u0161iu cestu a\u00a0tou je verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru.<\/p>\n<p>\u00a0<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Prim\u00e1rnym \u00fa\u010delom verejn\u00e9ho obstar\u00e1vania je zabezpe\u010di\u0165 n\u00e1kup medi\u00e1lneho priestoru na pokrytie v\u0161etk\u00fdch marketingov\u00fdch aktiv\u00edt vr\u00e1tane pl\u00e1novania, anal\u00fdz a strategick\u00e9ho aj operat\u00edvneho poradenstva v medi\u00e1lnej sf\u00e9re.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>\u00a0<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>S\u00fa\u010das\u0165ou predmetu z\u00e1kazky je poskytovanie nasledovn\u00fdch \u010dinnost\u00ed medi\u00e1lnou agent\u00farou:<\/p>\n<!-- \/wp:paragraph --><!-- wp:list -->\n<ul>\n<li>Media planning medi\u00e1lne pl\u00e1novanie;<\/li>\n<li>Media buying n\u00e1kup medi\u00e1lneho priestoru;<\/li>\n<li>pl\u00e1novanie, n\u00e1kup, nasadenie, spr\u00e1vu, optimaliz\u00e1ciu a reporting online kampan\u00ed;<\/li>\n<\/ul>\n<!-- \/wp:list --><!-- wp:paragraph -->\n<p>\u00a0<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Z\u00e1kazky bud\u00fa zad\u00e1van\u00e9 na z\u00e1klade \u010diastkov\u00fdch zml\u00fav \u00fa\u010dastn\u00edkom r\u00e1mcovej dohody postupom upraven\u00fdm v r\u00e1mcovej dohode.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>\u00a0<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Viac inform\u00e1ci\u00ed sa dozviete vo <a href=\"https:\/\/www.uvo.gov.sk\/vyhladavanie-zakaziek\/detail\/440487\">vestn\u00edku \u00daradu verejn\u00e9ho obstar\u00e1vania<\/a>.<\/p>\n<!-- \/wp:paragraph --><!-- wp:paragraph -->\n<p>Term\u00edn prihl\u00e1senia je do 14.6. 2022 9:00.<\/p>\n<!-- \/wp:paragraph -->\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u existenciu a\u00a0slu\u017eby, ktor\u00e9 vieme poskytn\u00fa\u0165. D\u00f4le\u017eit\u00fdm krokom s\u00fa aj dobre zvolen\u00e9 komunika\u010dn\u00e9 kan\u00e1ly ako s\u00fa telev\u00edzne stanice, r\u00e1di\u00e1, \u010di reklama vo verejnom priestore a\u00a0in\u00e9. Preto op\u00e4\u0165 vol\u00edme najtransparentnej\u0161iu cestu a\u00a0tou je verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru. \u00a0 Prim\u00e1rnym \u00fa\u010delom verejn\u00e9ho obstar\u00e1vania je zabezpe\u010di\u0165 [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2145,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"class_list":["post-1725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuality"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Vyhl\u00e1sili sme verejn\u00e9 obstar\u00e1vanie pre n\u00e1kup medi\u00e1lneho priestoru<\/title>\n<meta name=\"description\" content=\"N\u00e1\u0161 \u00farad tento rok pl\u00e1nuje medi\u00e1lnu kampa\u0148, skrz ktor\u00fa pribl\u00ed\u017eime na\u0161u 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